Youth Savings Accounts
Wednesday, July 31, 2013
"YouthSave pilots were designed to answer three main questions: Would young people actually open the kinds of accounts the market research had said they wanted? What kinds of balances would youth keep in these accounts, and how often would they transact? How did youthsavers think and feel about their experience with the accounts?"
Monday, July 1, 2013
Register and participate in the upcoming "Exploring the Business Case for Youth Savings" webinar, hosted by CGAP on July 2nd, 2013.
"Measure Twice, Cut Once" Blog Series Post #3: A Simple Solution For Complex Needs: How BoK Used Pilot Findings to Focus On What Really Matters
Tuesday, April 30, 2013
"The market research behind BoK’s “CYBY” youth savings product revealed some seemingly contradictory findings."
Mobile Phones for Microsavings: Can Mobile-Enabled Savings Products Bridge the Youth Financial Services Gap?
Monday, April 29, 2013
1. Are mobile phones the most effective tools to reach youth? 2. Do the lessons learned around adult access and usage of mobile phones apply to youth? 3. How do we bridge the gap between financial services and youth in strict regulatory environments which limit access to basic tools like SIM cards?